For over a decade, Mushroom Events and the AFL have worked together to create unforgettable experiences for fans and stakeholders alike. The AFL’s brief to us was clear, to elevate AFL events to new heights by delivering top tier talent, flawless production, and creative direction.
The ambitious partnership targets some of the AFL’s most prestigious events including the ANZAC Day match, Dreamtime at the ‘G, and the pinnacle of Australian sports, the AFL Grand Final.
The annual Anzac Day match between Essendon and Collingwood is the most attended and nationally watched football moment outside the AFL Grand Final. The AFL’s official Anzac Day pregame ceremony gives artists an incredible and proud national broadcast event.
Previous acts have included: The Rubens, Augie March, Lime Cordiale and most recently, Something for Kate.
The AFL’s night of nights celebrates the best and fairest player for the AFL men’s season and provides another fantastic national broadcast moment for artists. Previous acts have included: James Reyne and Meg Mac.
This exciting new AFL round of footy creates the perfect opportunity for artists to entertain the crowds throughout Adelaide. It also provides a national broadcast moment for artists. We also provide entertainment for various private events throughout Gather Round, hosted by the South Australian government and AFL In 2024, the first-ever Gather Live concert celebrated the end of the successful Gather Round with performances by Jet & Baker Boy for footy fans and South Australian locals.
Previous game day entertainment includes: The Veronicas, Peking Duk feat. Julia Stone, The Presets, The Jungle Giants.
Previous Private Welcome Event artists: Guy Sebastian and Tina Arena.
Mushroom Group acknowledge the Traditional Custodians of the land on which we work. We pay our respects to their Elders past, present and emerging.
